Market
A clear need.
A conservative,
scalable path.
Children's residential care in England faces mounting pressure around safeguarding, staffing and evidence. NuraRhythm meets it with a privacy-first, subscription-led model.
The trajectory
Evidence-led growth to profitability by Year 3.
Year 1
£7,500
1 site
First funded pilot
Year 2
£85,200
13 active sites
Early commercial traction
Year 3
£598,800
75 active sites
Profitable & cash-generative
Backed by £60,000 of founder investment covering the MVP, first pilot and initial working capital. Projections are deliberately conservative, reaching a ~70% gross margin and a projected net profit of £117,054 in Year 3.
The model
Hardware, plus a subscription that compounds.
Pilot package
£7,500
5–10 rooms · install, training & evaluation
Site setup (one-off)
£2,750
Per site onboarding & installation
Site licence
£325 / mo
Platform, alerts, analytics & support
Room licence
£55 / mo
Per monitored room
A typical 5-room site generates ~£600/month recurring revenue (£7,200/year).
Who we serve
Children's homes
Small & medium private providers across England seeking evidence-based, privacy-safe oversight.
Supported accommodation
Providers supporting young people who need proactive welfare assurance without surveillance.
Specialist & SEND residential
Residential schools and SEND settings where dignity and safety must go hand in hand.
Built to scale
A repeatable engine for national reach.
- Repeatable, standardised sensor kits
- Single cloud platform serving many sites
- Recurring subscription revenue that compounds
- Reusable onboarding & training materials
- Remote software updates across the estate
- Installer-partner model from Year 3